Healthify, popularly known as Healthifyme, the health technology brand, has let go of 150 employees, mostly from the sales and product teams, as part of a restructuring. The objective is to improve profits even while attempting to expand its footprint in the US.
This isn’t the first time the company is reducing its workforce size. In December 2021, the Indian startup had laid off 150 of its staff members at a time when the world was gripped by the fear of recession. At the time, the company had told media that the difficult decision had to be made because the market had not behaved as expected and the company had been unable to see growth at the rate it had expected. Roles in quality analytics, product and marketing as well as subject-matter expert (SME) roles were impacted during that layoff round.
The latest layoff round accounts for about 15-20 per cent of the workforce and the company has reportedly assured the impacted employees of the required support in terms of severance, insurance coverage extension and outplacement service.
As per media reports, the affected employees will be paid two months’ salary and even leave encashment.
Tushar Vashisht, Mathew Cherian and Sachin Shenoy had founded the digital health and wellness firm in 2012, making health and fitness services accessible via technology.
The brand’s AI-enabled HealthifySnap feature is popular with fitness freaks as it identifies the foods and provides their nutritional details so that meals can be tracked accurately. It also offers a personalised AI coach for guidance and notifications.