Looks like hiring is slowly gaining momentum with businesses limping back to normalcy. The online fashion major, Myntra, has recently hired 5,000 employees across its supply chain and customer-care departments.
This round of hiring is to facilitate the 12th edition of the End of Reason Sale (EORS) that is to last from June 19 to June 22.
For the first time ever in Myntra’s history, the employees will be handling the entire EORS event digitally, from their homes, by connecting with each other through live video conferencing.
It is estimated that during the End of Reason Sale, shoppers from across the country will have access to over seven lakh options from over 3,000 brands.
More than 30 lakh online shoppers are expected to avail the discounts being offered by the online fashion e-commerce company during the sale this year.
In the previous edition, Myntra had seen 2.85 million customers placing 4.2 million orders for 9.6 million items.
According to Amar Nagaram, CEO, Myntra, post lifting of the lockdown, categories such as fashion essentials, women’s ethnic wear, kids’ wear, active and sportswear, and beauty and personal care have witnessed a surge in orders, and hence it is also expected that these categories will be actual growth drivers during the EORS too.
With about three million orders expected, the Myntra team is preparing to handle 20,000 orders per minute at the peak of the Sale.
The e-commerce company has collaborated with 15,000 kirana partners to handle close to 75 per cent of the overall deliveries across 300 cities. Such tie-ups ensure growth for small and medium enterprises too.
More than 3,500 Indian handloom products from over 400 brands will be on offer during the EORS.
Anticipating the workload and pressure during the sale, Myntra will be providing its employees ‘recharge leave’, wherein they can take two days off to rest, once the sale is wrapped up.