Vinay Trivedi joins ToneTag as head HR

Trivedi has earlier worked for Accenture, Axis Bank and Future Generali India Life Insurance.


ToneTag, sound-based proximity communications and payment services provider, has appointed Vinay Trivedi as head, human resources. ToneTag is backed by Mastercard, Amazon and Reliance Capital.

Trivedi has moved from Future Generali India Life Insurance, where he was head – talent acquisition and HR business partner, and handled talent acquisition across the sales, corporate and operations teams. He also looked after talent management as the HR business partner for all channels and departments across the company. HR governance was also his responsibility.

In the past, he has worked with Axis Bank, ITC Infotech, Summit HR, Accenture and HP.

Trivedi, who is an XLRI alumnus, will be responsible for ensuring HR practices that will help  ToneTag progress into the next phase of growth. With a focus on strengthening the hiring and selection process, he will be managing the attraction, management, engagement and progression of talent.

Trivedi’s areas of expertise include management of HR generalist portfolios, entry- level campus hiring, volume hiring, academic interface programmes, employee engagement, manpower budgeting and cost management.

“We are thrilled to have Vinay on board with us as he has shown exemplary skill and potential through his previous roles at world-class companies. We are sure he will fuel our employees’ motivation with his unwavering enthusiasm to create an ecosystem of uninhibited productivity,” said Kumar Abhishek, CEO and founder, ToneTag.

Trivedi will endeavour to put in place relevant practices and a work culture that will facilitate growth for the Company, globally, in the next one to two years.

ToneTag is a company that offers sound-based contactless payments, location-based services, and proximity-based customer engagement services.

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