Nestle Unit to hire 665 in Atlanta

Freshly, which delivers pre-cooked meals to customers, was acquired by Nestle last year


Nestle’s recently-acquired meal-delivery service is launching a second distribution centre in suburban Atlanta, Georgia, in the US. The new centre, which cost a whopping $52 million, is now looking for at least 600 workers.

The service, called Freshly, delivers pre-cooked meals that can be reheated and consumed by customers. Just four months ago, Freshly, had launched a centre in Austell, Georgia, with the capability to employ 250 people.

Since Freshly’s acquisition by Swiss food company, Nestle, in 2020, it has been expanding at a fast pace. The financial support from Nestle has helped it grow and witness a surge in demand too. Next year, it plans to start hiring workers in the areas of maintenance, warehousing and operations at a facility in Ellenwood.

Freshly will also be eligible for a state income tax credit, which will allow it to deduct $4,000 per job from Georgia’s income taxes for a period of five years, that is, about $13.3 million. If Freshly does not incur that much state income-tax liability, it can take much of the money from personal income taxes paid by employees. For Freshly to become eligible, its workers will have to earn a minimum of $28,000 a year.

While Georgia will provide financial aid for training workers, Clayton County could offer subsidies in property taxes. Freshly can also become eligible for other benefits, including sales tax breaks on equipment.

Switzerland happens to be the one of the largest foreign investors in the US. Companies owned by the Swiss account for over half a million jobs across the US.

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