By 2025, BetterPlace, the SaaS and horizontal platform for frontline workforce management will upskill about one lakh frontline workers, of which 25 per cent will be women. BetterPlace has entered into an agreement with the Government of Uttar Pradesh’s Department of Vocational Education, Skill Development and Entrepreneurship. The platform will upskill these workers and make them employable in a year’s time.
Over 52 per cent of frontline workers face a dearth of upskilling opportunities, leading to underutilisation of human capital, which is not good for the Indian economy in the long run. Not only will this upskilling result in better employability, but also better income, as they will be more relevant and in demand in the job market.
Pravin Agarwala, group CEO and co-founder, BetterPlace, says, “Our core priority since day zero has been to improve opportunities, increase the employee competencies and widen the work horizons for frontline workforce in India.”
Agarwala is looking forward to working with the Uttar Pradesh government following a four-step approach wherein skill gaps will be identified, comprehensive training programmes will be created to address the same, and the effectiveness of these programmes will be assessed before assisting the participants with job placements.
He beleives that “by upgrading themselves with the current and future job needs via holistic initiatives like this, more and more frontline workers will be able to become empowered providers for their families, and in turn benefit from the overall development happening in India.”
This tie-up will see BetterPlace providing access to a digital-learning platform where the workers will be able to train and upskill themselves. To foster gender diversity, focus will be on measures to upskill more and more women by creating content specifically designed for them.
M Devraj, principal secretary, Vocational Education and Skill Development Department, Government of Uttar Pradesh, highlighted the fact that this initiative will supply “a pool of skilled individuals who can meet the demands of various industries and are part of the roadmap to make Uttar Pradesh a trillion-dollar economy.” His belief is that “partnering with an industry leader such as BetterPlace for this, will only enable us to accelerate our journey towards eventually making all our citizens upskilled and job-ready.”
Over the last three years, BetterPlace has upskilled over 3.4 million people on its platform. Founded in 2015, it is a full-stack tech platform for frontline workforce management, with over 30 million frontline workers.