Employees participated in the MoveFifty challenge over five months, to raise funds.
Capgemini employees across the globe got together to help raise €100,000 to support three educational projects. The employees united and moved over 415,000 kilometers across the globe to raise this amount through ‘MoveFifty’ the special birthday challenge of Capgemini. This was their way of celebrating the 50th birth anniversary of the Company.
Employees participated in MoveFifty for over five months, from June to October, to raise funds in two ways. First, they accumulated as many kilometers as possible— a physical challenge—in as many ways of movement as were possible to track (e.g. run, cycle, walk, jog), in support of a donation of up to €50,000 to be shared among the three projects, proportional to the number of kilometers dedicated to each one of them.
The employees united and moved over 415,000 kilometers across the globe to raise this amount through ‘MoveFifty’ the special birthday challenge of Capgemini.
Second, the employees raised an additional €50,000 for the three initiatives through engagement on social media. Team members shared, liked and re-tweeted posts across Facebook, Twitter, Instagram and Yammer using the 50th anniversary hashtag, #Capgemini50. The total number of social media engagements for the June–October timeframe reached 298,600.
Christine Hodgson, head of group corporate social responsibility and member of the group executive committee said, “We were delighted to see how our employees from around the globe embraced the MoveFifty challenge and united in movement and engagement to support these worthy educational projects”.
She further added, “Employees came up with creative and fun ways to support the challenge, including setting a GUINNESS WORLD RECORDS™ title in India, participating in triathlons and marathons, and really embracing the team spirit of this special birthday challenge. Over four months, we accumulated enough kilometers to circle the earth more than 10 times—that’s impressive!”