Tag: segmentation

How psychographic profiling is being used for better employee experience

Psychographic profiling is a term that marketers are familiar with. Companies use this to segment their customers and clients, which further helps them tailor...

Why a coaching culture and not any other culture?

“Would you tell me, please, which way I ought to go from here?” “That depends a good deal on where you want to get to,”...

A resume printed on a cake?

A job applicant in the US has taken innovation to another level by sending an edible resume to a prospective employer. Karly Pavlinac Blackburn,...

Latest

2.25 lakh applicants, including engineers, postgraduates, for 91 peon posts

Thousands of graduates and postgraduates, including some PhD holders were amongst the 2.25 lakh applicants who were hoping to land a job as peon...

Indefinite strike call by Puducherry electricity dept staff

Puducherry’s Department of Electricity is witnessing protests from its engineering staff and other employees. The workers have all gone on an indefinite strike to...

77% employees in services sector working virtually: Report

With more and more employers having to consider the remote working model for their workforces, most need to first find out which are the...

Infosys launches digital centre, to create 1,000 jobs in Calgary

Over the next two years, Infosys plans to create 1,000 jobs in Calgary, Canada. This is double the number the Company had originally promised....

DIALOGUE

“The big change has been that we have moved from jobs to skills,” Amaresh...

Q. How would you define the culture at GE? A. Having been present in this region since 1902, GE has been around for 120 years....

“Being good to everyone is being unjust to performers,” Mathew Job, CEO, Crompton

Q. In today’s times, what’s more challenging for a CEO like you — profit & business growth, talent & people, diversification, compliance or managing...

“A CEO needs to acknowledge the silent majority who create the company’s fortunes” S...

Q. RPG is a diversified group with businesses spread across sectors and domains. however, its brands have a strong individual identity unlike other business...