Headlines often paint a one-sided picture of employee turnover, focusing on the allure of external opportunities. But lurking beneath the surface lies a powerful, yet often under-examined force: the push factors that compel seemingly satisfied employees to seek greener pastures. Understanding these internal nudges empowers companies to address them proactively, fostering a work environment that retains top talent and avoids the costly ripple effects of departures.
Imagine a data scientist, once enthralled by the intellectual challenge of her role, now bogged down in an environment devoid of growth opportunities. Or a salesperson, initially energised by a supportive team, now feeling ostracised due to a manager’s favouritism. These scenarios highlight the push factors – internal shortcomings that can push even high-performing employees towards the exit.
One of the most significant push factors is poor leadership. As Praveer Priyadarshi, an HR leader & former CHRO, reminds of an old saying, “employees don’t leave companies, they leave managers.”
Micromanagement, favouritism, and a lack of inclusivity create toxic environments that erode morale and productivity. Ineffective communication from supervisors further compounds the issue, leaving employees feeling disengaged and undervalued.
“Employees may hesitate to voice concerns directly. It’s imperative for organisations to create safe spaces for open dialogue and actively address shortcomings.”
Chandrasekhar Mukherjee, HR leader & former CHRO
Compensation, while a key factor, isn’t a solitary motivator. Employees who perceive a widening gap between their contributions and their pay are more likely to explore new opportunities. This perception of inequity breeds resentment and ultimately, leads to a diminished sense of satisfaction. An HR leader & former CHRO, Chandrasekhar Mukherjee emphasises, “when the reality of a job doesn’t match what was promised during recruitment, motivation and satisfaction plummet.”
Recognition and career growth opportunities are equally important for employee retention. Employees yearn for appreciation of their efforts and a clear path for professional development.
“Negative talk or gossip among peers can create a toxic work environment. It undermines trust, teamwork, and morale, and can contribute to increased stress and dissatisfaction among employees,” Sujiv Nair, global CHRO, Re Sustainbility.
“Employees want to see a path for advancement based on their skills and performance. When organisations fail to provide opportunities for development and progression, employees may feel stagnant and opt to leave in search of better prospects elsewhere,” says Priyadarshi.
Investing in higher education can benefit both employees and organizations. It enhances employees’ skills and knowledge, making them more valuable assets to the company. However, as Nair puts it, “the lack of support or opportunities for higher education can lead to frustration and may cause talented employees to seek opportunities elsewhere.”
Opaque performance evaluations and a lack of well-defined career trajectories create a sense of stagnation, pushing employees elsewhere in search of opportunities to hone their skills and advance their careers.
The triple threat
Unrealistic deadlines, heavy workloads, and inadequate staffing contribute significantly to stress and burnout. Organisations that prioritise employee well-being through stress management programmes and workload adjustments can significantly reduce turnover. Furthermore, seemingly trivial factors like long commutes, especially when coupled with a late-working culture or a lack of flexible work arrangements, can become major push factors. Offering flexible work options can significantly enhance employee satisfaction and well-being.
“Employees want to see a path for advancement based on their skills and performance. When organisations fail to provide opportunities for development and progression, employees may feel stagnant and opt to leave in search of better prospects elsewhere.”Praveer Priyadarshi, HR leader & former CHRO
As employees progress in their careers and navigate changes in their personal lives, organisational policies regarding work-life balance, benefits, and advancement opportunities take centre stage. Discrepancies between what is expected and what is offered can trigger reevaluation and potentially, lead to departures. Companies that prioritise work-life balance with generous parental leave policies, flexible work hours, and subsidised childcare can significantly impact employee retention.
Hence, “It is important to differentiate between the two (push and pull factors) because push can be controlled by the concerned reporting officer and the organisation more than the pull factor,” emphasises Nair.
“Negative talk or gossip among peers can create a toxic work environment. It undermines trust, teamwork, and morale, and can contribute to increased stress and dissatisfaction among employees.”
Sujiv Nair, global CHRO, Re Sustainbility
Open communication is crucial for managing expectations and fostering trust. Organisations must clearly communicate performance benchmarks, compensation structures, and internal processes to ensure alignment with employee expectations. Regular pulse surveys and proactive “stay interviews” can illuminate areas of dissatisfaction before they become dealbreakers.
“Employees may hesitate to voice concerns directly,” acknowledges Mukherjee. “It’s imperative for organisations to create safe spaces for open dialogue and actively address shortcomings.” Benchmarking studies ensure competitive compensation packages, while skip-level meetings offer valuable insights into employee concerns beyond the direct reports of their immediate supervisors. Analysing exit interview data alongside qualitative feedback from stay interviews provides a holistic perspective. “This data-driven approach allows companies to identify recurring themes and prioritise improvements that directly address employee push factors,” says Priyadarshi.
By deciphering push factors and implementing targeted strategies, organisations can create a work environment that fosters loyalty and reduces turnover. A culture of transparency, recognition, flexibility, and well-being empowers employees, fosters trust, and contributes to the organisation’s long-term success. In today’s competitive talent landscape, retaining top talent is no longer a nicety, it’s a strategic imperative. By addressing push factors, organisations can transform themselves into employers of choice, attracting and retaining a skilled and motivated workforce. This, in turn, strengthens the organisational ecosystem, allowing businesses to thrive in the face of an ever-changing market.
1 Comment
The real reason employees leave is because they feel they are able to get more value where they go versus the value they are getting.
Companies must make an effort to create more value than the competition.
The HR head should become the Chief Value Creator