To commemorate the 75th anniversary of the Mahindra Group, its employees pledged to contribute 750,000 hours of voluntary community service. The campaign called ‘My Seva’ encourages employees to spend some time performing acts of kindness throughout the year, and share their experiences on social media. The campaign will run alongside the Employee Social Options (ESOPs) volunteering programme.
The ESOPs programme encourages employees to volunteer for various CSR projects. Year on year, the Mahindra Group employees have contributed over 3.3 million person-hours cumulatively for programmes aimed at helping the disadvantaged communities.
The Group is launching a new video film, as part of the emphasis on ‘Rise’, the Group’s corporate purpose. The employees are required to watch the video, make their own video and upload and share the same on social media, with the hashtag “RiseUpChallenge.
The Group is celebrating its over seven decades of success and ‘spirit of service’, in keeping with its commitment to ‘giving back to the community’ and bringing about “positive change in the lives of stakeholders and the communities it serves around the world”.
This is another step in the right direction by the Mahindra Group, which has always taken a thoughtful and holistic approach to corporate social responsibility, in keeping with its core values.
The Mahindra Group, which employs over 2,56,000 people across 100 countries, has pledged to become carbon neutral by 2040 by optimising energy efficiency, focusing on the use of renewable energy and creating carbon sinks. ‘Project Hariyali’ involves planting over a million trees every year. More than 17 million trees have already been planted till date. Most of the plants of this water-positive Group are certified as ‘Zero Waste to Landfill’. Its $600 million green product portfolio comprises low carbon, climate friendly product lines and corporate practices, including electric vehicles, green housing, solar business and micro irrigation.
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