Diageo India to empower PwD with ‘Learning for Life’

The programme was launched last year, to assist persons with disabilities in overcoming employment barriers with 100 students set to graduate this year


Diageo India has formalised a collaboration with the Skill Council for People with Disabilities (SCPwD) as a part of its recent learning initiative. The company will educate 300 Persons with Disabilities (PwD) through its ‘Learning for Life’ initiative.

The training will take place at SCPwD-affiliated centres across India, facilitated by certified trainers and assessors. It aims to equip students for roles in the business and hospitality sectors, thereby addressing skill gaps and enhancing productivity upon their entry into the workforce.

The programme was launched last year, to assist PwD in overcoming employment barriers. The first batch of 100 students is set to graduate this year.

The year 2024 will see this commitment being reinforced, as Diageo aims to ensure that PwD have equitable access to resources, skills and job opportunities throughout India.

Furthermore, this batch consists of 300 students, including individuals with visual impairments, poor vision and speech and hearing impairments. This tailored programme incorporates specific learning modules and assisted technologies, such as sign language instructors, to facilitate effective learning and skill development. Furthermore, it will offer specialised training in hospitality skills, enhancing employment prospects for PwD.

Noteworthy attendees at the event included senior members from NAB (National Association for the Blind) Karnataka and representatives from various industries.

Diageo is a global firm dealing in alcoholic beverages, with a diverse portfolio including brands such as Johnnie Walker, Guinness, Smirnoff and Captain Morgan. Established in 1997, it operates in over 180 countries, boasting a strong commitment to responsible drinking and sustainability while consistently delivering premium quality products to consumers worldwide.

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