Zeta’s Bhavin Turakhia takes minority stake in PeopleStrong

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The two companies will provide a holistic offering to enterprises in the HR technology space.

Bhavin Turakhia-promoted Zeta has taken a minority stake in PeopleStrong for an undisclosed amount.

Bhavin’s investment is part of a partnership between PeopleStrong and Zeta, to provide a holistic offering to enterprises in the HR technology space. With this investment, Bhavin will hold a small equity stake and advise PeopleStrong in its journey to create a global HR tech company from India.

The two companies now plan to launch an app together, which will be launched later this week at PeopleStrong’s event, Altify HR. The app, PeopleStrong Alt, will combine the power of software as a service (SaaS) and mobile communication to manage the workforce on the go.

PeopleStrong’s alliance with Zeta empowers users by further providing a streamlined and uncomplicated way to offer, manage and claim tax-saving employee benefits with the Zeta Optima™ suite.

Bhavin Turakhia & Pankaj Bansal

Pankaj Bansal, Founder and CEO, PeopleStrong said, “It is great to have Bhavin as part of PeopleStrong. His stellar journey and success in the tech world, especially in India’s benefits industry (through Zeta) has been inspiring. We are excited to have his support for our journey ahead. Our strong focus on employee experience, coupled with benefits and payroll make a comprehensive offering, taking a significant leap ahead of traditional HR ERP solutions”.

The two companies now plan to launch an app together, which will be launched later this week at PeopleStrong’s event, Altify HR. The app, PeopleStrong Alt, will combine the power of software as a service (SaaS) and mobile communication to manage the workforce on the go.

Turakhia says, “PeopleStrong has created a unique and impressive story in HR and HR Tech market of India. The future looks equally promising as the company starts taking HR SaaS journey global.”

In the past, Zeta has entered into strategic tie-ups with several companies— ADP, Excelity, Sodexo and Zing HR— to enhance its services. Zeta had invested in ZingHR last year, a cloud-based employee-management platform, which offers machine learning in recruitment processes and Aadhaar-based digital onboarding of employees.

In association with ADP, Zeta offers a suite of digitised employee benefits that are scalable, customisable and convenient to avail.

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