Licious, the Indian meat and sea food brand has, for the first time, opened the option of employee stock options monetisation. This will benefit not just the white-collared employees but also the blue-collared workers in the Company. Creating a benchmark in the meat and sea food space, Licious will buy back options worth INR 30 crore and benefit over 600 employees.
Earlier the Company had granted options to almost 1100 employees, and is now beginning the monetisation process, which will help employees create wealth.
Admitting the invaluable contribution of its employees to its success, Abhay Hanjura and Vivek Gupta, co-founders, Licious, say, “Over the last six years, Licious has been responsible for resurrecting the animal protein category and creating one of the most inspirational brands of our times. This journey would never have been possible without the dedication, support and expertise of the team. Licians (employees) are a force to reckon with! They have stood against all odds to create India’s largest D2C food brand.”
The Company has “always believed in providing employees collective ownership of the organisation’s destiny,” as is reflected in its policies. The ESOP initiative also enables the same belief. The co-founders are proud of the programme, as “it is one of the largest coverages as compared to the current industry practices. We will continue to celebrate our fellow Licians as we move ahead in this journey.”
The growth of Licious has been rather phenomenal, considering that it grew 500 per cent in the last financial year.