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    Home»Exclusive Features»The exposé: Are ‘exit interviews’ toast in the age of social media?
    Exclusive Features

    The exposé: Are ‘exit interviews’ toast in the age of social media?

    A US tech worker’s exit interview video on social media raises a question: Do exit interviews matter in the age of social media, where disgruntled employees can air grievances to a large audience?
    mmBy Prajjal Saha | HRKathaJune 18, 2024Updated:June 18, 20245 Mins Read15525 Views
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    A recent social-media storm, ignited by a tech worker’s tell-all exit interview video, has reignited a fiery debate: Are exit interviews — a mainstay of HR practices — becoming relics of the past? In today’s world, where platforms such as Blind and Glassdoor allow employees to vent anonymously, do these confidential conversations still hold value?

    For years, HR professionals have questioned the effectiveness of exit interviews. Fearful of burning bridges and jeopardising future prospects, departing employees may sugarcoat their feedback.

    Vijay Sinha, EVP-HR, JSW, pinpoints the decline: “Employees worried negativity would hurt their references. This resulted in sanitised responses, rendering exit interviews useless.”

    “If exit interviews are just a formality, the responses will be equally formal. If employees feel ostracised from the moment they resign, they’re unlikely to offer honest feedback.”

    Raj Narayan, seasoned HR professional & former CHRO, Titan Company

    The timing can be problematic too. With minds set on their next move, employees nearing the exit door may offer half-hearted responses. Raj Nayak, a happiness evangelist and founder, Happiest Places to Work, echoes this sentiment: “By the interview, the employee’s focus has already shifted. They’re unlikely to offer constructive criticism about a place they’re leaving behind.”

    The unsettled state of employees during the exit process further complicates things. Concerns about final settlements and reference letters can stifle honest feedback. As Nayak explains, “Employees may fear that being negative may lead to a delay in their pay or may jeopardise a recommendation.”

    Social media has emerged as a powerful alternative for venting frustrations. Anonymous online forums overflow with scathing reviews—a stark contrast to the sanitised feedback collected during exit interviews. This gap highlights the limitations of the traditional approach.

    “By the interview, the employee’s focus has already shifted. They’re unlikely to offer constructive criticism about a place they’re leaving behind. Employees may fear that being negative may lead to a delay in their pay or may jeopardise a recommendation.”

    Raj Nayak, happiness evangelist & founder, Happiest Places to Work

    However, not everyone has written off exit interviews. Raj Narayan, seasoned HR professional and former CHRO, Titan Company, argues that effectiveness hinges on proper execution. “If exit interviews are just a formality, the responses will be equally formal,” he observes, pointing out the importance of timing, rapport with the HR, and treatment during the notice period. “If employees feel ostracised from the moment they resign, they’re unlikely to offer honest feedback,” he says, adding, “Conversely, positive treatment throughout the notice period can lead to a more open and productive exit interview.”

    The timing of the interview also plays a crucial role. Narayan suggests conducting it either immediately after the resignation (to understand the reason for leaving) or closer to the exit date (to gather broader feedback). Furthermore, organisations must demonstrate a commitment to acting on the insights gleaned. A history of neglecting exit-interview feedback breeds cynicism and discourages honest responses in the future.

    “If the company has a track record of using exit-interview information effectively,” explains Narayan, “employees are more likely to have a meaningful conversation, and feel like they’re being heard.”

    “While social media offers surface-level insights, it is only through personal engagement that we can uncover the nuances and underlying factors that drive employee decisions.”

    Jaya Suri, CHRO, Kimbal Technologies

    Jaya Suri, CHRO, Kimbal Technologies, emphasises the value of human interaction. “While social media offers surface-level insights,” she argues, “only through personal engagement can we uncover the nuances and underlying factors that drive employee decisions.” Suri highlights instances where exit-interview feedback has led to significant changes, such as organisational restructuring. “Every opportunity for improvement should be seized,” she says.

    The interviewer plays a critical role. Many companies use third parties for exit interviews, charging between Rs 1,000 to Rs 5,000 per interview. However, according to Sinha of JSW, “It works best if it is conducted by a peer-level person outside the department. This approach can elicit honest responses and become meaningful.”

    The viral video served as a wake-up call. The traditional exit interview may be on its last legs. To remain relevant, companies must prioritise confidentiality, encourage open dialogue and demonstrate a genuine commitment to addressing employee concerns.

    “Exit interviews work best if it is conducted by a peer-level person outside the department. This approach can elicit honest responses and become meaningful.”

    Vijay Sinha, EVP-HR, JSW

    Ideally, exit interviews should be integrated into a broader feedback culture, instead of being a standalone exercise. By revamping their approach, organisations can ensure these conversations remain a valuable tool in retaining top talent and fostering a positive work environment.

    The story, however, doesn’t end there. Social media presents a double-edged sword. While it can be a platform for disgruntled employees to vent, it also offers a unique opportunity for companies to engage in real-time damage control. By actively monitoring online sentiment and addressing employee concerns publicly, companies can demonstrate a commitment to transparency and accountability.

    The future of exit interviews may lie in a hybrid approach, leveraging the strengths of both traditional methods and social-media engagement. Imagine a scenario where exit interviews are conducted confidentially, with key themes and anonymous feedback shared on a company blog or internal forum. This approach could foster a culture of open communication and continuous improvement, ensuring that employee voices are heard and acted upon.

    The bottom line is that exit interviews, when executed thoughtfully and integrated into a broader feedback strategy, can still be a valuable tool for organisations seeking to retain top talent and create a thriving workplace.

    blind Exit Interviews Glassdoor Happiest Places to Work HR Jaya Suri JSW Kimbal Technologies organisational restructuring Raj Narayan Raj Nayak Social Media Titan Vijay Sinha
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    Prajjal Saha | HRKatha

    Dr. Prajjal Saha, editor and publisher of HRKatha since 2015, leverages over 25 years of experience in business journalism, writing, and editing. He founded HRKatha to provide insightful analysis on the evolving workplace. With expertise spanning HR, marketing, distribution, and technology, Saha has a deep understanding of business dynamics. His authorship of the acclaimed Marketing White Book highlights his versatility beyond HR. A trusted voice across industries, his clear and thoughtful commentary has earned him a reputation for thought leadership, making him a reliable source of knowledge and insights for professionals navigating the complexities of the business world.

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