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    Home»Exclusive Features»The game of promotions in India Inc.
    Exclusive Features

    The game of promotions in India Inc.

    In the intricate world of Indian corporate life, promotions are not always as straightforward as they seem
    mmBy Radhika Sharma | HRKathaSeptember 5, 2024Updated:September 5, 20245 Mins Read22635 Views
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    The journey to career advancement is often seen as a straightforward one—work hard, prove your worth, and promotions will follow. However, the reality is far more nuanced. Career progression is shaped by an intricate web of factors — organisational dynamics, cultural expectations, and individual readiness — that must be carefully navigated. To move forward strategically, employees need to understand these complexities and manage their careers with a long-term perspective.

    A common misconception is that a change in title always equates to a promotion. In practice, not all title changes signal an increase in responsibility or influence. In mid-sized firms, for instance, a move from director of HR to senior director may involve little change in the scope of work. Kamal Vatnani, VP-HR, NewVision Software, captures this dynamic: “If I don’t give you that promotion or title change, I risk losing you because of the way the Indian market is designed.” In such cases, promotions may be driven by the need to retain talent rather than to reflect an individual’s growing responsibilities.

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    Cultural context also plays a significant role in shaping promotion expectations. In the United States, professionals in their 50s might remain in the same position if the job remains fulfilling. This contrasts sharply with the Indian job market, where employees often expect regular promotions due to competitive pressures and industry norms.

    “If I don’t give you that promotion or title change, I risk losing you because of the way the Indian market is designed.”

    Kamal Vatnani, VP-HR, NewVision Software

    Several key factors shape promotion timelines. Organisational design and readiness are critical considerations. As Vatnani explains, “There is no specific guideline that says we need to promote everyone every two or three years.” At firms such as TCS and Wipro, promotions beyond a certain level are rare, occurring mainly to prevent the organisation from becoming top-heavy. This suggests that, at senior levels, promotions are often tied more to organisational dynamics than to individual performance.

    “Tenure is subjective and should align with both the individual’s performance and the available opportunities within the organisation.”

    Ravi Mishra, head of HR, BITS Pilani

    Tenure and capability are also vital. Ravi Mishra, head of HR, BITS Pilani, notes, “Tenure is subjective and should align with both the individual’s performance and the available opportunities within the organisation.” In rapidly growing firms, opportunities for promotion may arise more frequently as new roles are created. Conversely, stable organisations offer fewer openings, which can slow career advancement.

     

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    At BITS Pilani, this dynamic is reflected in HR policies that are responsive to organisational growth. In a fast-growing firm, employees can see promotions in as little as two years. In more stable environments, however, promotions may be rarer due to limited opportunities for expansion.

    “It is crucial for professionals to align their career goals with the roles and responsibilities their company can offer.”

    Rajeev Singh, G-CHRO, Epic Group

    For professionals, aligning personal aspirations with organisational goals is crucial. Rajeev Singh, G-CHRO, Epic Group, underscores the importance of this alignment: “It is crucial for professionals to align their career goals with the roles and responsibilities their company can offer.” A young MBA graduate entering a multinational as a management trainee might rotate through various departments to gain a broad understanding of the business. Exceptional performance could lead to a specialised role or leadership opportunity — provided this aligns with both the individual’s ambitions and the company’s needs.

    The culture of an organisation also influences promotion practices. Mishra stresses that the intent behind promotions should be genuine: they should not merely involve a title change, but also expanded responsibilities, increased authority, and appropriate monetary rewards. At the Aditya Birla Group, where Mishra built his career, the company follows a ‘2x2x2’ philosophy. This entails changing roles, functions, and locations every two years to encourage continuous growth. “If someone is looking for promotion, they must be ready for mobility,” says Mishra. This ensures that employees remain engaged while preparing them for greater responsibilities by broadening their skill set.

    Promotion timelines, however, remain highly subjective. Vatnani explains that in smaller or mid-sized firms, limited growth opportunities may lead employees to seek advancement outside the organisation. Mishra echoes this, noting that without significant changes in the company’s structure, promotions may be infrequent. “As CHRO, there is only one such position in the organisation. Unless there is a change in the organisation’s structure or growth trajectory, I cannot expect a promotion,” he says.

    Traditional career paths in India followed a steep hierarchical model, where employees steadily climbed the corporate ladder over decades. This model is now giving way to more agile approaches. As Singh points out, today’s leaner organisations focus less on vertical ascension and more on broadening roles. A finance manager at a conglomerate like Unilever might start by overseeing a region’s operations but later be given the chance to manage financial strategies across several regions. This horizontal growth can be as fulfilling as a traditional upward promotion, allowing employees to expand their skills and impact.

    The path to career advancement is rarely a straight line. It requires a balanced approach, taking into account both personal aspirations and organisational realities. For professionals, the key is patience and strategic career management—knowing when to wait and when to seek new challenges. By navigating this complex terrain thoughtfully, individuals can steadily progress in their careers.

    BITS Pilani Employee employer Human Resources Kamal Vatnani LEAD promotions quarterly promotions Rajeev Singh Ravi Mishra Worforce Workplace
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    Radhika Sharma | HRKatha

    Radhika is a commerce graduate with a curious mind and an adaptable spirit. A quick learner by nature, she thrives on exploring new ideas and embracing challenges. When she’s not chasing the latest news or trends, you’ll likely find her lost in a book or discovering a new favourite at her go-to Asian eatery. She also have a soft spot for Asian dramas—they’re her perfect escape after a busy day.

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