Chupps, a D2C footwear brand, has appointed Khairav Duggal as its new chief executive officer. With over two decades of experience in the fashion and footwear industry, Duggal brings significant expertise and strategic vision to Chupps.
In his new capacity, Duggal will oversee all aspects of Chupps’ operations by focusing on product development, sourcing, strategic planning, and expanding sales channels, including a robust e-commerce presence. His leadership will be instrumental in reinforcing Chupps’ position as a leading brand known for performance, comfort and durability in the open footwear category.
Prior to this, Duggal was associated with Udaan, as its category head-lifestyle. He joined the company in the year 2023 and oversaw the entire lifestyle portfolio, encompassing footwear, clothing and private brands.
Throughout his career, Duggal has been a pivotal figure in the e-commerce domain, witnessing and contributing to the evolution of online shopping in India. He has worked with renowned names such as Myntra, Cult, VOONIK, Snapdeal, HomeShop 18 and Dickies India.
Duggal’s strategic acumen and proficiency in P&L management have consistently driven significant increases in category sales and profitability across various lifestyle portfolios.
Yashesh Mukhi, founder, Chupps, said, “We are delighted to welcome Duggal to the Chupps family. His proven track record in driving category growth and profitability, coupled with his deep understanding of the e-commerce landscape, aligns perfectly with our ambitions.”
Sharing his views on the appointment, Duggal also said, “I look forward to working with the talented team to enhance our product offerings, expand our reach, and cultivate strong customer connections. We will build on Chupps’ reputation for performance, comfort and durability, making it a household name in open footwear.”
