Dylect, an Indian lifestyle electronics brand, is preparing for a major expansion phase by doubling its workforce over the next year. The company plans to increase its employee count to 60 as it builds on a successful debut year, during which it generated Rs 33 crore ($4 million) in revenue and established a strong foothold in the automotive utility segment.
The company aims to onboard 25 per cent of new talent from top engineering and management institutes. To fuel this growth, Dylect is sharpening its talent strategy. Hiring will focus on core areas such as product innovation, digital marketing, customer experience, design and supply chain.
Additionally, it plans to launch two internal training academies as part of a broader Learning and Development (L&D) initiative.
After securing a 12 per cent market share in the car pressure washer category on Amazon India, Dylect is set to introduce a new line of smart dashcams. Simultaneously, the company is venturing into the home and kitchen- appliance sector with products such as coffee makers, juicers and electric grills.
As the company enters new product categories, it is also investing in building a high-performance culture—aiming to become a top choice for ambitious, innovation-driven professionals in India. With emphasis on execution, impact, and ownership, Dylect is aiming for talent-led growth.
